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March

Slot Machine positioning

Written by Julissa. No comments Posted in: Slots

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Volumes have been written on this subject, and the debates and feuds about where the "hot" slot machines are placed in a casino are still on-going – 60 yrs after slot games were first added to the gaming floor in the casinos.

The standard rule is that the best slot machines were placed just inside the main foyer of the casino; so that folks passing by would see jackpot winners … be enticed to come into the casino … play. Our inference is that this is definitely no longer so.

Just about all of the big name casinos today are immense complexes and it is not possible to see inside from the sidewalk, so there is no longer a reason to situate the ‘loose’ slot machine games in close proximity to any exits.

Yet another standard rule is that loose slot games are placed on the major aisles in the casinos, again so that more potential players could see winning jackpots and be energized to play. However, we find that this also is not a universal rule any more.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played the slots at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

In recent times, casinos are constantly changing their philosophy about where to place the loose one armed bandits.

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